Welcome! I'm Marcus, an independent SEO consultant from Singapore. I use this blog to share how I can help Startups and small businesses achieve greater web visibility by using Search Engine Optimization(SEO) strategies in the most "good guy" ways possible. Drop me a message if you wish to work with me, or just hang around here to learn how to use SEO for a sustained growth of your brand and business.

— Marcus Wong


Top 18 Singapore Business Directories List

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Local business directories for early link building Here are the 18 best Singapore business directories to get listed on. These are (mostly) free channels to get traffic and links that new websites should definitely leverage on. What’s an online business directory? An online business directory is a website that contains listings of businesses categorised into their respective business activities. Most directories will provide details of a business such as name, address, contact information, and a link to the business website. Think of it like an online Yellow Pages for businesses. Although directories do not hold as much authority as they did in...


Make your blog post super SEO friendly (Step-by-step guide)

guide to make blog posts seo friendly

How to make Google fall in love with your article. Why do you need a blog post that is super SEO friendly? Well, because we all wish that every time we write a new blog post, it quickly ranks well for the main keywords, and we immediately get lots of traffic. Yes, we can share our post to social networks to get a boost in traffic, but that’s a only short term solution. Having a search optimized blog post that ranks well will help you reach audiences for a much longer period of time. This step by step guide aims to teach you how to make your blog articles SEO...


8 Must have habits for successful Do-It-Yourself SEO (especially for noobs)

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Doing SEO yourself? Search Engine Optimization constantly evolves. To excel at SEO yourself, not only must you possess some technical knowledge, you also need to be able to produce content, do marketing, and engage in public relations. For most startups and small businesses, being budget constrained often means we have to take charge of search marketing activities ourselves. Sure, there are many guides online to teach us how to do SEO ourselves, but it is still far from an easy undertaking (which thankfully, keeps SEO consultants like me hired). Why focus on habits? You need almost no prior SEO know-how . These habits...


My analysis: How can small sites become popular?

matt cutts small site outperform

Can a small business beat an established brand on search engines? This week, Matt Cutts answers the question : How can small sites become popular? Dan asks: How can smaller sites with superior content ever rank over sites with superior traffic? It’s a vicious circle: A regional or national brick-and-mortar brand has higher traffic, leads to a higher rank, which leads to higher traffic, ad infinitum. Matt’s short answer: The small guys can absolutely (out)perform the larger guys as long as they do a really good job at it. While listening to his answer and rationales, I realized that you can...